When an idea first starts out, it is tiny, maybe even microscopical. But, no matter the size, every idea has potential. And that potential can only be reached by implementing your idea. Which is exactly what Rachel at Rach Writes did with the Second Writers' Platform-Building Crusade. It is a prime example of how your imagination can help the people around you.
The purpose of the Crusade is for writers to help to build the Internet platform of other writers. Just imagine the things we could do if we all banded together like that! Why, we could even take over the world. -evil laughter- I'm sure that's not what Rachel had in mind, but right now, we're talking about the potential of her idea. And it is in large portion and growing larger all the time.
Now imagine what would happen if you joined in this Crusade. I won't paint you a pretty picture; I'm pretty sure there's no need. (The deadline is midnight tonight so don't spend too much time imagining!)